How Reducing Ticketing Fees Can Help Event Organisers Thrive During the Cost of Living Crisis
Running events has never been easy but right now, it’s tougher than ever. With rising costs across the board and audiences feeling the squeeze from the ongoing cost of living crisis, event organisers are being forced to make difficult decisions.
By Anne Docherty LinkedIn ·
Running events has never been easy but right now, it’s tougher than ever.
With rising costs across the board and audiences feeling the squeeze from the ongoing cost of living crisis, event organisers are being forced to make difficult decisions. Do you raise ticket prices and risk lower attendance? Or absorb the costs and reduce your margins?
There is, however, a smarter way to protect both your profits and your audience.
The Hidden Cost Eating Into Your Event Profits
Most organisers accept ticketing fees as just “part of the deal.”
But when you actually look at the numbers, they add up quickly.
Whether you’re running a one-off fundraiser or regular monthly events, ticketing platforms often take a percentage or fixed fee per ticket, quietly chipping away at your revenue.
It might not feel like much on a single event but over time it can mean hundreds or even thousands lost.
Every event is different. That’s why we’ve created a simple calculator to help you understand exactly how much ticketing fees could be costing you and how much you could save.
Try the calculator and see the difference for yourself!